Latest News & Articles

We welcome you to the Alphatrad Worldwide blog which will provide you with the latest news and interesting articles on the language services and internationalization industry.

How to identify any language at a glance

Thanks to globalization, it’s very likely that at some point you’ve found yourself faced with a line of text written in a language you couldn’t quite identify. Maybe in the international section of a grocery store, or on Facebook, for example. “What the heck is this language?” you ask yourself. To get the answer, often […]

5 Tips for Taking your Business Global

5 Tips for Taking your Business Global By Anne Connor The Coca-Cola Company is the leading beverage maker in China’s $69 billion soft drink market, but the story might have been quite different if it weren’t for some smart and localized brand management at the very beginning of its foray into the country. Protecting the […]

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