Alphatrad Worldwide begrüßt herzlich die Ergebnisse des Urteils des Verfahrens Nr. T-538/12, das unsere legitime Markenstärke und weit verbreitete Anerkennung des Marktes für Sprachdienstleistungen bekräftigt. Am 16.01.2014 hat der Gerichtshof der Europäischen Union die beiden früheren Entscheidungen der Nichtigkeitsabteilung und der Beschwerdekammer des HABM – jeweils am 30. Juni 2010 und 8. Oktober 2012 erlassen – […]
Sixty years ago this week, scientists at Georgetown and IBM lauded their machine translation “brain,” known as the 701 computer. The “brain” had successfully translated multiple sentences from Russian into English, leading the researchers to confidently claim that translation would be fully handled by machines in “the next few years.” Fast forward six decades, and MIT Technology […]
For U.S. businesses to succeed overseas, they have to appeal to their international consumer base. However, if not done correctly, marketing to foreign customers can have disastrous outcomes. Many U.S. businesses have learned the hard way that an ad or marketing campaign that worked stateside may not have the same charm when translated into a […]
